This is a guest post by Chris Bagley. Chris is a former legal reporter, UNC Law grad, and newly admitted attorney to the North Carolina Bar. You can find him on Twitter @CRBags or contact him directly at firstname.lastname@example.org. I was perpetually intrigued by the motivations of people I wrote about during my twelve years as a […]
You have somewhere between 3-8 seconds to capture a prospective client’s interest online. Your new law firm logo and overly generalized mission statement will not cut it. What do you think a client thinks when he or she sees this on your website? With over 75 combined years of experience representing clients in all areas of civil […]
As an attorney, you have an ethical obligation to avoid false or misleading communications about your services. A LinkedIn Profile with the wrong firm name is both.
Every attorney and law firm knows what they do, and some will even describe how they do it. But very few describe why they do what they do.
North Carolina attorneys are getting a glimpse of what the future holds due to recent events happening right here in our state. Avvo is offering limited legal services to consumers online. Legal Zoom filed a 10.5-million-dollar antitrust lawsuit against the North Carolina State Bar which was settled last year. Part of the consent order that resulted from that lawsuit requires both parties to “mutually support and use best efforts” to pass House Bill 436. HB436 will further define the “practice of law.”
Welcome, Fellow Lawyers.
The business development game has changed. Winning requires a strategy beyond drinks and dinners, logoed merchandise, and a table for 10 at your client’s charity event.
It’s late on a Friday afternoon, and you are finishing up your week’s to-do list so you can leave the office at a normal hour. You have no clients coming in this afternoon, and your assistant/receptionist has left early. You get a call at 4:45pm – it’s a potential client with an urgent matter. “Can you meet […]
Recently I’ve had the same conversation with attorneys working on updating their law firm websites. Most of the time this means updating their old sites to ones that are mobile-friendly. Selecting a web development company is a big decision – and should be an informed choice. There are many good web development companies and freelancers […]
Last Friday, I spoke at the NCBA Law Practice Management & Technology Section’s Law Tech Expo on Digital Marketing and Ethics – How to Stay in Compliance with the NC Rules of Professional Conduct. As a part of my presentation, I shared a checklist for attorneys to use to review their websites for potential ethics […]
When I was an in-house Marketing Director, online marketing vendors called every week offering to help me with link building. And, while link building is still one of the most important components of search, working with a company who doesn’t understand link building best practices can do serious harm to your website. Quality is much […]